WALLINGTON'S 2021 IN REVIEW
The year 2021 has been a roller-coaster for Wallington's WRG. We've had our share of amazing highs and sad goodbyes. But we wouldn't have made it this far without you, our loyal customers. And so, as we wrap up 2021, we would like to thank all of you who chose to support their local family-owned and operated farming supply store and give you all a small sneak peek at what is to come in 2022.
The Wallington's Local Pantry
The Wallington's Local Pantry was a late 2020 addition to the store but it quickly became a staple for Wallington's. The Local Pantry celebrates local growers, farmers and knick-knack creators. With the 2021 addition of our brand-new produce display, The Pantry has thrived to become a staple in the community. From meats to pasta, vegan food to hot sauces. The Pantry has it all, including freshly made coffee while you wander the store for all our other departments. Including pets, home brew, garden, irrigation and farming supplies. In 2022 we will be introducing brand new amazing foods and homewares to our ever-growing collection.
Supporting our community throughout lockdown
2021 brought a lot of challenges with it, mostly revolving around how Wallington's continues getting essentials to its customers safely. We introduced our next day delivery service for locals to our store. This way we could continue to deliver all essential in a timely manner. Being classed as an essential business, we also were able to keep our doors open during lockdowns so our pantry was able to get fresh and delicious food to the doors of those stuck in lockdowns
The Wallington's WRG team
In 2021 we hired a whopping 20 new employees for our landscaping team, pet desk, pantry baristas, outdoor living and our ever-growing eCommerce team. Wallington's prides itself on employing locals with the right knowledge and drive to make Wallington's WRG the best place to work and shop.
We also welcomed Darcy as our second Customer Service Manager. She has excelled in this role and has improved the overall customer shopping experience. She is also a champion for staring in many of our photoshoots for the Pantry!
We have also brought on a whole new eCommerce team in 2021. With the launch of Wallington's WRG online store in late 2020, we hired a whole team of content creators, project managers and dispatch assistants to make shopping with us a breeze from anywhere in Australia. Shopping with Wallington's has never been easier with our fortnightly PLUS club sales and free online delivery. You'll never miss out on a sale again with monthly emailed newsletters and company updates.
The Plus Club
With the new website launch, we decided to launch Wallington's WRG PLUS Club. This special members-only club gives our customers access to fortnightly discounts on items up to 30% off selected goods, free delivery on orders over $100 as well as exclusive multi-buy specials to save more when you stock up. We have even given PLUS Club members HALF PRICE access to our dog wash station, which can be used 7 days a week for only $5 for members.
It is completely free to join the PLUS Club, so why not join today and enjoy discounts all through 2022.
Tearful goodbye
It was with great sadness that after almost 15 years we said goodbye to Heath in September. Heath was a tremendous employee, an even better person, and he'll be sorely missed. Heath worked his way to skillfully managing the Home Brew department and embodies our Wallington's community-centric values. We thank Heath for his hard work and dedication to Wallington's WRG over the last 15 years and we wish him all the best in his future endeavours.
So, what will 2022 bring?
2022 is already shaping up to be a year to remember with the new sections we have planned.
The Wallington's WRG Website
In November of 2020, we launched Wallingtons.com.au. This website was our answer to the continued lockdowns and closures from COVID-19. We wanted a safer way for our customers to get the essentials they needed delivered straight to their door. The small eCommerce team quickly grew from 2 full-time employees to 3 full-timers and 2 new casuals in 2021. This boost has made the website expand in the best way possible. Not only have we been consistently uploading brand new articles each week but our product range has been growing consistently each day. With over 14,000 items, most can be delivered anywhere in Australia. How can you go wrong?
Weekend Events
Hosting large scale events was something we missed dearly in 2021, but it was too important to keep our customers safe during this time. We have been working very hard behind the scenes to bring weekend events back in 2022 (where permitted). We would love to see you all again for our doggie days out, market stall days and other fantastic events we hope to host again in 2022.
In the meantime, however, we have been hosting small teaching sessions and dog harness fitting sessions that we would love to continue into 2022. So, feel free to let us know below what kind of events you'd love to see Wallington's WRG host in 2022
The Greenhouse
Early this year the Landscape team got together and began planning what was next for our Outdoor Living Display area. In this display, you will find a beautiful fishpond, stunning outdoor kitchen, a very Zen waterfall arrangement, a seated fire pit display and our soon-to-be sustainable gardening feature! This new addition, spearheaded by our brand-new greenhouse, will pave the way for new, exciting products and more opportunities for our customers to elevate their backyard.
The Food Cube
Sustainability is the theme for 2022. Wallington's WRG wants to help that journey with our new range of sustainable backyard veggie food cubes. These wicking beds are built with the idea of making your own sustainable and easy to maintain vegetable garden right in your backyard, even if you don't have a patch of dirt. These freestanding cubes are ideal for courtyards and small backyards. Perfect for those who want to grow their own food from home.
